After successfully helping secure the Optus digital and social account in January 2018, I was the Optus creative director. I worked across all digital and social campaigns through 2018/19. Working closely with the Optus head of marketing and their marketing team to create and implement results driven campaigns.
Importantly, I held an outstanding client relationship while:
Making creative, time and money saving solutions for display, edms, data capture and social posts.
Creatively leading major phone release campaigns.
Testing creative and adjusting to create mass engagement.
Using digital channels to gain insights that lead mass media campaigns.
Creative Direction